{"id":259631,"date":"2022-11-14T11:18:39","date_gmt":"2022-11-14T10:18:39","guid":{"rendered":"https:\/\/arkibot.com\/en\/?p=259631"},"modified":"2023-08-25T11:32:08","modified_gmt":"2023-08-25T10:32:08","slug":"why-incorporate-chatbot-online-store","status":"publish","type":"post","link":"https:\/\/arkibot.com\/en\/blog\/why-incorporate-chatbot-online-store\/","title":{"rendered":"Why you should incorporate a chatbot in your online store"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.16″ locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_text quote_border_color=”#A855F7″ _builder_version=”4.21.0″ _module_preset=”default” text_text_color=”#1f2937″ text_font_size=”20px” quote_text_color=”#1F2937″ background_enable_color=”off” custom_margin=”||9px||false|false” border_color_all=”#6366F1″ locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

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Currently, 78% of the population between 16 and 70 years of age uses online commerce as a shopping channel<\/strong> according to a study by IAB Spain.<\/p>\n<\/blockquote>\n

[\/et_pb_text][et_pb_text _builder_version=”4.21.0″ text_font=”Varela Round||||||||” text_line_height=”1.5em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

This is why in recent years the advance of online stores has been bruta<\/strong>l. One of the main triggers is, as you know, the irruption of the pandemic in our lives.<\/p>\n

Overnight, commerce became 100% digital and both offline and online stores had to adapt to the new situation against the clock.<\/p>\n

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Many offline businesses (almost 11%) started from scratch in the digital world and those that had already been in it for some time saw how their daily activity was overwhelmed and had to reinforce their shipping logistics and customer service<\/strong>.<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/arkibot.com\/en\/wp-content\/uploads\/2022\/12\/estadistica-grafica-crecer-128.png” alt=”Crecimiento en los comercios digitalizados” title_text=”estadistica-grafica-crecer-128″ align=”center” _builder_version=”4.19.0″ _module_preset=”default” custom_margin=”22px|||||” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.21.0″ text_font=”Varela Round||||||||” text_line_height=”1.5em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Since then, consumer buying habits have changed and the preference for online shopping has increased considerably.<\/p>\n

That is why, nowadays, it is not enough just to be in the digital world, but you have to know how to differentiate yourself from your competition<\/strong> and make your product the one chosen against all those who offer the same as you.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.19.0″ _module_preset=”default” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.21.0″ text_font=”Varela Round||||||||” text_line_height=”1.5em” header_2_font=”Varela Round||||||||” header_2_line_height=”1.2em” header_3_font=”Varela Round||||||||” header_3_line_height=”1.2em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_margin=”15px|||||” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

The importance of customer service in e-commerce<\/h2>\n

A digital shopper is very clear about their three main preferences when buying a product in an online store:<\/p>\n

[\/et_pb_text][et_pb_blurb use_icon=”on” font_icon=”||fa||900″ icon_color=”#6366F1″ icon_placement=”left” content_max_width=”100%” _builder_version=”4.21.0″ _module_preset=”default” header_level=”h3″ min_height=”33px” animation=”off” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

The price<\/b><\/h3>\n

[\/et_pb_blurb][et_pb_blurb use_icon=”on” font_icon=”||fa||400″ icon_color=”#6366F1″ icon_placement=”left” content_max_width=”100%” _builder_version=”4.21.0″ _module_preset=”default” header_level=”h3″ min_height=”33px” animation=”off” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

The product quality<\/h3>\n

[\/et_pb_blurb][et_pb_blurb use_icon=”on” font_icon=”||fa||400″ icon_color=”#6366F1″ icon_placement=”left” content_max_width=”100%” _builder_version=”4.21.0″ _module_preset=”default” header_level=”h3″ min_height=”33px” animation=”off” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

The attention they provide to the customer<\/h3>\n

[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.21.0″ text_font=”Varela Round||||||||” text_line_height=”1.5em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

When a user enters an online store, they may know what they want but, in other cases, they may need help. Resolve any questions about the product or simply solve any obstacles during the purchase process.<\/p>\n

If, in your case, you have an online store and you do not have a chatbot so that the customer can solve their doubt or problem at the moment, surely what that user is going to do is look for another option among your competition<\/strong> that does offer what they need. he needs.<\/p>\n

That is why it is so important to have a customer service that works continuously and with immediate responses such as a chatbot and its automated attention.<\/p>\n

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The 5 advantages of having a chatbot in your online store<\/h2>\n

Now that you know where I’m going, get ready to dive right into the advantages of a chatbot in customer service in an online store:<\/p>\n

[\/et_pb_text][et_pb_blurb use_icon=”on” font_icon=”||fa||900″ icon_color=”#6366F1″ icon_placement=”left” content_max_width=”100%” _builder_version=”4.21.0″ _module_preset=”default” header_level=”h3″ min_height=”33px” animation=”off” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Automate frequently asked questions<\/h3>\n

How many times a day do you answer the same questions over and over again?
A lot.
Your chatbot can answer your (future or already) customer immediately on topics such as, for example:<\/p>\n

\u21d2<\/span><\/b> Questions related to your product catalog (availability, sizes, stock…).<\/span><\/p>\n

\u21d2<\/span><\/b> The costs or the available shipping methods.<\/span><\/p>\n

\u21d2<\/span><\/b> If you have a physical store or not.<\/span><\/p>\n

\u21d2<\/span><\/b> Etc..<\/span><\/p>\n

Wonderful, isn’t it?
This way you will stop doing bot tasks to focus on human tasks<\/strong>.<\/p>\n

[\/et_pb_blurb][et_pb_blurb use_icon=”on” font_icon=”||fa||900″ icon_color=”#6366F1″ icon_placement=”left” content_max_width=”100%” _builder_version=”4.21.0″ _module_preset=”default” header_level=”h3″ min_height=”33px” animation=”off” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Reduce obstacles in the path to purchase<\/h3>\n

As I told you before, imagine that a user enters your store, decides to buy a product and, during the purchase process, something goes wrong.<\/p>\n

If you have a chatbot to contact and solve the problem immediately, the purchase will be successful; but what if it’s not and there’s no one to contact? They probably won’t even bother to send an email and abandon their cart to go shopping at a competitor.<\/p>\n

With a chatbot this problem would be eliminated, thus increasing conversion<\/strong>.<\/p>\n

[\/et_pb_blurb][et_pb_blurb use_icon=”on” font_icon=”||fa||900″ icon_color=”#6366F1″ icon_placement=”left” content_max_width=”100%” _builder_version=”4.21.0″ _module_preset=”default” header_level=”h3″ min_height=”33px” animation=”off” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Always available for your customers <\/b>
<\/span><\/h3>\n

A chatbot never gets tired. It is always available at any time, any day and for a large number of users at the same time.<\/strong><\/p>\n

When a user enters an online store that has a chatbot, their perception of the brand usually changes as they feel accompanied at all times. It is a way to build customer loyalty.<\/p>\n

[\/et_pb_blurb][et_pb_blurb use_icon=”on” font_icon=”||fa||900″ icon_color=”#6366F1″ icon_placement=”left” content_max_width=”100%” _builder_version=”4.21.0″ _module_preset=”default” header_level=”h3″ min_height=”33px” animation=”off” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Low price<\/h3>\n

People always want immediate attention and thanks to this type of tool it is possible.<\/p>\n

Imagine the cost for any e-commerce to maintain a team of people 24\/7 to answer the same repetitive questions over and over again.<\/p>\n

I think I don’t need to tell you. Something unfeasible for any business (and any sane mind).<\/p>\n

That’s why a chatbot is an economical solution<\/strong> within your reach.<\/p>\n

[\/et_pb_blurb][et_pb_blurb use_icon=”on” font_icon=”||fa||900″ icon_color=”#6366F1″ icon_placement=”left” content_max_width=”100%” _builder_version=”4.21.0″ _module_preset=”default” header_level=”h3″ min_height=”33px” animation=”off” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Time<\/b><\/h3>\n

Automating the main answers to the most frequently asked questions in an online store saves your customers time<\/strong>.<\/p>\n

But this goes beyond savings. You gain time<\/strong>.<\/p>\n

To dedicate it to your business, to spend more time with your family or to simply enjoy life.<\/p>\n

And that is priceless.<\/p>\n

[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.22.1″ text_font=”Varela Round||||||||” text_line_height=”1.5em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]With all that you have seen in this article, if you still don’t have a chatbot or haven’t even considered having one, I think it’s time<\/strong>.<\/p>\n

Come in and discover what Arkibot can do for your online store.<\/a><\/span>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ background_color=”#a855f7″ background_image=”https:\/\/arkibot.com\/en\/wp-content\/uploads\/2022\/10\/marketing-bg8.png” max_width=”90%” custom_margin=”6px|auto||auto||” custom_padding=”25px||25px||true|false” border_radii=”on|15px|15px|15px|15px” global_module=”262584″ saved_tabs=”all” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.16″ global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/arkibot.com\/en\/wp-content\/uploads\/2022\/11\/WeBot-150×150-1.png” align=”center” _builder_version=”4.16″ width=”20%” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.21.0″ text_font=”Varela Round||||||||” text_text_color=”#ffffff” text_font_size=”20px” text_line_height=”1.5em” header_2_font=”Varela Round|700|||||||” header_2_text_align=”center” header_2_text_color=”#ffffff” text_orientation=”center” custom_padding=”|50px||50px|false|true” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Want to know more?<\/strong><\/h2>\n

Come in and try Arkibot,
your business customer service is going to change after this.<\/p>\n

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Currently, 78% of the population between 16 and 70 years of age uses online commerce as a shopping channel according to a study by IAB Spain. This is why in recent years the advance of online stores has been brutal. One of the main triggers is, as you know, the irruption of the pandemic in […]<\/p>\n","protected":false},"author":3,"featured_media":264962,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[14],"tags":[],"class_list":["post-259631","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-consejos"],"_links":{"self":[{"href":"https:\/\/arkibot.com\/en\/wp-json\/wp\/v2\/posts\/259631"}],"collection":[{"href":"https:\/\/arkibot.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/arkibot.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/arkibot.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/arkibot.com\/en\/wp-json\/wp\/v2\/comments?post=259631"}],"version-history":[{"count":28,"href":"https:\/\/arkibot.com\/en\/wp-json\/wp\/v2\/posts\/259631\/revisions"}],"predecessor-version":[{"id":265135,"href":"https:\/\/arkibot.com\/en\/wp-json\/wp\/v2\/posts\/259631\/revisions\/265135"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/arkibot.com\/en\/wp-json\/wp\/v2\/media\/264962"}],"wp:attachment":[{"href":"https:\/\/arkibot.com\/en\/wp-json\/wp\/v2\/media?parent=259631"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/arkibot.com\/en\/wp-json\/wp\/v2\/categories?post=259631"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/arkibot.com\/en\/wp-json\/wp\/v2\/tags?post=259631"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}